Motortec in Madrid 10.03.09-14.03.09

HOFMANN POWER WEIGHT will once again be exhibiting at this year’s Motortec in Madrid, where it will be unveiling lots of new products.

As well as presenting new products, the company will be using several models to demonstrate the effects of imbalance and will be unveiling new forms of sales support.

The zinc knock-on weights that the company has just finished developing for use specifically with French rims will be premiered by HOFMANN POWER WEIGHT at the trade fair in Spain.

This premium manufacturer sees educating people about the need for “balancing” as central to its mission, as will be demonstrated by its many visuals illustrating the effects of imbalance. It will, for example, be using model vehicles to simulate imbalance and playing video clips to show what happens to a moving car.

Other innovations to be revealed at the trade fair will be the hot-off-the-press product catalogue, product folders designed to provide sales support and a number of flyers.